Monday, February 15, 2010

Life Après Ski

This month Lynda and her team decided to run a campaign to coincide with the Winter Olympics in Vancouver. As with all of her campaigns, she needed the right decor to set the mood for the Call Centre. The initial decision was to reprint some of the Vancouver 2010 posters, but this posed a challenge as the beams in the Call Centre are fairly narrow. I threw an idea into the mix of having skis done up in "Team DHL" colors and they seemed to like the idea a lot and how soon could I do??? Well I had not really planned on doing this myself, but the challenge was inviting and I set about the task of converting a bunch of old skis into wall art.

First task. Run around like a headless chicken to a total of 5 Goodwill stores to get 10 pairs of skis. Get them home, open up all the bindings and  sand it down with progressive grades of sandpaper. The skis were fairly dinged but what can you expect for CAD 10.00 a pair......

The skis were then painted in Rustoleum's Marigold which I had painted the CS First shield that I had made for Lynda in June of 2009. The paint gave me the most problems with some of the skis blistering and some not adhering at all. But I got through it and in the end they came out pretty well.

I had got DHL logos done on kiss cut stickers and they were laid on as soon as the paint had dried.

Next it was time to put the bindings back on and a small hook on the rear for hanging.

Here are skis all lined up and ready to be transported to DHL

We went over to DHL this evening and hung them up on the beams.

So you see.... there is Life Après Ski!!!!

1 comment:

  1. wow Dhiru this is awesome.... the skis look as good as new... wow!!!
    Really cool.


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